In the midst of an up and down market, RentSpree is making it easier for residential sales agents to access the future buying power of renters by partnering with multiple listing services. Its latest partnership is with the North Carolina-based Hive MLS, formerly North Carolina Regional MLS.
RentSpree locked down the agreement before the July 4 holiday, according to a press release shared with Inman.
Michael Lucarelli
“Our collaboration with Hive MLS reflects RentSpree’s commitment to empowering real estate professionals with modern, accessible rental technology,” said Michael Lucarelli, CEO and Co-Founder of RentSpree, in the release. “Together, we’re making it easier for agents to serve a growing segment of the market, especially in high-demand areas like the Carolinas and Georgia.”
RentSpree’s software empowers property managers, landlords and agents to quickly vet potential tenants, process applications and collect payments. It can assist with marketing available units through syndication channels, collect documents and e-signatures and help agents track rental leads as potential buyers.
RentSpree has more than 300 associations and MLSs in its partner network that primarily use its ApplyLink solution, a single browser experience that provides access to its product suite.
Hive MLS operates 19 multiple listing services with an estimated 15,000 annual rental listings.
Its name stems from a major rebrand effort intended to reflect a new commitment to adopting software and modernized operations to better serve its members.
Hive’s agents largely help consumers buy and sell in the North Carolina’s Research Triangle, the Raleigh-Durham-Chapel Hill triumvirate that is home to countless technology startups, university tech-transfer programs, pharmaceutical giants like GlaxoSmithKline and Biogen, IBM and SAS, the world’s largest privately held software company — a collective business presence that explains the region’s decades-long population growth.
“At Hive MLS, we’re focused on giving our members the tools they need to succeed, not just today but as the market evolves,” Hive MLS CEO Daniel Jones said in a statement. “RentSpree’s integration helps our members move faster, work smarter, and better serve their clients in the growing rental space.”
RentSpree’s presence in the southeast is growing in unison, with relationships already in place with Georgia Realtors, First MLS, North Carolina Realtors and RESides MLS.
