What did Trump say about housing and mortgage rates at Davos?
President Trump kept his focus on a potential ban on institutional homebuyers and highlighted existing plans to buy $200B in mortgage bonds to drive down rates
by Taylor Anderson Jan 21
Buyers are returning, sellers are 'increasingly realistic about pricing': Pam Liebman
As the market shifts this year, key areas of opportunity await savvy agents, according to a Corcoran survey of affiliate owners shared exclusively with Inman
by Lillian Dickerson Jan 21
The MLS is under attack. Realtor.com’s CEO explains why
On this episode, Damian Eales gives his unfiltered take on the future of the MLS, the dangers of private listings, and why the industry needs to stop the infighting and start serving the consumer
Industry vets debut playbook to provide ‘non-Realtor MLS Access’
Russ Cofano and Amit Kulkarni of Alloy Advisors are among a group that has created the 'Playbook for MLS Access in the Post NAR Policy Era'
by Taylor Anderson Jan 21
Secrets to ultra-luxury staging: customize, communicate and get it all done quickly
Not all staging is equal. Keys to success at an elite level include paying attention to detail, working with speed, and maintaining an open dialogue with the seller and listing agent
by Lillian Dickerson Jan 21
real estate positioning
Positioning is the specific promise you make to clients and the specific pain point you solve, Josh Ries writes. Effective positioning is essential for great follow-up, connection and marketing
by Josh Ries Jan 21
real estate team leadership
Teams are not one size fits all, new contributor Ashlee Jankovich writes. Agent success is directly related to their role alignment rather than team model
by Ashlee Jankovich Jan 20
An image of hands on a laptop keyboard with a digital overlay to represent AI for brokerage operations.
AI isn't about replacing people, Kate Hulbert writes. It's about reducing friction, improving consistency and allowing your team to spend time on high-value work
by Kate Hulbert Jan 20
Washington agent sues Zillow for alleged mortgage steering
Another class-action lawsuit, this time from a Washington state real estate agent, has accused Zillow of illegally steering business to Zillow Home Loans
by Lillian Dickerson Jan 20
real estate farming
Coach Darryl Davis writes that an effective farming plan for listing lead gen is essential for shortening the road from 'Who are you?' to 'How can you help me?'
by Darryl Davis Jan 20
The anti-recruiting strategy behind this 175-agent, $545M team
Colby Culbertson left a cushy Zillow gig, jumped back into production and built one of Northern California’s top real estate teams — scaling from 6 to 175 agents in just 5 years
Sellers outnumber buyers as home prices barely inch up
Even though buyers have the upper hand over sellers nationally, many have stuck to the sidelines anyway due to the high cost of homeownership and economic uncertainty
by Lillian Dickerson Jan 20
A picture of someone searching Zillow to represent getting content ideas from Zillow.
Real estate agents have strong opinions on each of the major players in the so-called 'portal wars' between Zillow and its competitors. Intel asked who agents want at the center of the home search
by Daniel Houston Jan 20
How strict are the MLSs? Here's how Compass saw it
As it geared up to fight for rules that were favorable to its private listings strategy, Compass set out to understand where hundreds of MLSs stood — and to create a 1-to-5 ranking system
by Taylor Anderson Jan 20
private listings
Transparency and fairness are essential in the face of increasing industry consolidation and the growth of private listing networks, indie CEO Dezireh Eyn writes
by Dezireh Eyn Jan 20
real estate buyer's agent
If your buyer clients keep stalling, ghosting or drifting, don't reach for better scripts, lead-gen expert Josh Ries writes. Reach for a better process
by Josh Ries Jan 20