Oversupply and undersupply cycles in multifamily housing reveal one undeniable truth: Rent growth and occupancy are driven by supply and demand, not just flashy market narratives
NAR’s Nykia Wright says the NAR and its Realtors are 'trying to outrun irrelevance.' Here’s how agents can plan smarter, build trust and stay relevant in 2026
Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact
Harness the power of artificial intelligence. Drew Thompson shares ideas for getting to know AI and allowing it to get to know you
Opinion
Darryl Davis looks at how resilience and responsibility at a young age shaped the Compass founder's approach to leadership and business
You can’t control the market or the headlines, but you can control how you communicate, Darryl Davis writes. Here are the scripts, tips and templates you need to build trust and lifelong clients
Cure phone-phobia by combining accountability, goal-based training, warm-up strategies, value-first outreach and real conversion metrics, Josh Ries writes
This week on the Download: A rash of incidents has put agent behavior under the spotlight. Is the industry facing a professionalism crisis — or just a few bad apples and a perception problem?
These emails start the right conversations with the right people, Jimmy Burgess writes, and they are cued up and ready to go to work for you right now
Word of mouth is great, Stacey Ross Cohen writes, but in today's ever-changing real estate landscape, a focused marketing plan is essential for long-term brand health
Viral posts can generate attention, but the right ones also educate, connect and convert. Alyssa Stalker breaks down what makes content spread and still drives clients
Opinion
From Compass’s horizontal acquisitions to Rocket’s vertical integration, Troy Palmquist looks at what’s driving M&A — and who might be next
SEO is changing rapidly, and most agents are not prepared, Jeff Bernheisel writes. Get your SEO strategy out of the early 2000s and into 2025 with this agent’s pivot to purchase strategy
The Agency Camano Island's Bob Wold and Ellen Bohn blend decades of experience with a community-first mindset, creating client experiences that go beyond price points
Opinion
The cautionary tale of Anywhere is one of historic industry dominance, costly missteps and an inability to adapt in time, Sean Frank writes
Loving real estate doesn’t mean giving it everything, Martha Melendez writes. Flexibility is only freedom if you protect your own boundaries