Coach Melanie Klein profiles Karen Roy, who found mentorship, ongoing training and a strong brand when she joined a real estate team
If you want to attract seriously wealthy clients, luxury expert Chris Pollinger writes, you need to stop playing checkers and start playing chess
Next time you’re working with a part-time agent, Jonathan Pressman writes, give them a chance to show you what they bring to the table before you jump to conclusions
Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency's Mauricio Umansky writes
By using master, meta- and mega-prompts, Bernice Ross writes, you can take the guesswork out of AI, and start building repeatable systems that make your business run smoother
Trainer Terry LeClair shares how these 4 internal forces create the foundation for success not only in real estate sales, but in life
Flex Listings provide a functioning model that restores transparency, preserves cooperation, and gives sellers and buyers control, clarity and access, Eric Bramlett writes
A signed agreement doesn't hold a buyer hostage; it’s a tool that explains your duties and obligations to them. Broker Holly Brink tells you how to position it with confidence and clarity
A wave of experienced real estate agents is stepping out of production. What does that mean for younger agents, and how can they take advantage of the opportunity?
Ditch the dead weight, lean into strategies that deliver and ensure every effort you make moves you toward a conversation that counts, Jimmy Burgess writes
Leaders across the brokerage landscape had thoughts on the private listings debate, and they weren't shy about sharing them
If your entire value proposition is 'I specialize in this neighborhood,' then you’re putting a clock on your career, Coldwell Banker Warburg's Kevelyn Guzman writes
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
A great open house is more than a walkthrough; it’s a full-blown marketing event. Coach Darryl Davis shares ways to make the most of the opportunity
Looking for fresh ways to connect with clients this summer? Holly Brink shares plug-and-play ideas for thoughtful, fun, low-cost touches that build trust and spark conversation
Real estate agents don’t have to be interior decorators, broker Annette DeCicco writes, but they should be able to provide design solutions so buyers can choose their own designs
