What is the meaning of full service?
Opinion
Does "full-service real estate" really mean anything or is it just something brokerages say to charge higher fees?
by Teresa Boardman Jun 8
5 game-changing ways to harness AI for real estate marketing
Harnessing the power of AI in your marketing plan means you're arming yourself with a powerful ally that can help you navigate the complex world of real estate marketing with more clarity, precision, and insight.
by Chris Pollinger Jun 8
And the trending interior design colors for 2023 are ...
Everything’s coming up roses in the design world, with many interior tastemakers leaning into corals, reds and berries to reflect their emphasis on bold colors inspired by nature
by Christy Murdock Jun 8
3 Instagram alternatives so you never have to cold call again
Where are the 3 best places to create connection for opportunity on Instagram?
5 effective prospecting strategies to take you beyond cold calling
While cold calling has traditionally been used as the leading sales prospecting approach, alternative strategies often yield better outcomes in today’s business landscape
by Diana Zaya Jun 7
Stop trying to be Steve Jobs. Focus on these 12 principles instead
These 12 principles can act as guideposts and mile markers to measure your forward progress. Do not take shortcuts
by Carl Medford Jun 7
Here are your favorite fictitious real estate agents: Pulse
We asked for your favorite depictions of real estate agents in books, TV shows and movies. Here's what you told us
by Inman Jun 7
This semi-retired broker is shifting the conversation around ADUs
Opinion
As the ADU trend continues to gain traction, Kendyl Young's role in equipping agents with the tools they need to navigate this new landscape is vital
by Brandon Doyle Jun 6
Lesson Learned: Give, give, take
Find out how Palm Beach agent Daniel Ekerold learned to focus more on the service provided so that the ROI could take care of itself
by Christy Murdock Jun 6
LISTEN: In today's market, can doing good help agents do well?
Opinion
Atlanta broker-owner Amy McCoy joins Dr. Lee Davenport for a discussion of community advocacy and housing equity
by Lee Davenport Jun 6
Swag it out: Using on-demand printing to create your own merch
Merch isn’t just for rock bands and YouTubers. Here’s how to create an on-demand product line to promote your real estate business
by Janet Pozos Jun 6
Does this financial analyst have an economic crystal ball?
Opinion
Could an obscure chart provide a roadmap for investment? Bernice Ross talks with money mentor Chris Naugle about a little-known pattern of economic trends dating back to the 19th century
by Bernice Ross Jun 5
Am I too old to post on Instagram?
Instagram isn't just for 21-year-old would-be models. Sue 'Pinky' Benson shares why Gen-X is the fastest-growing group on the platform and why you should be there, too
by Sue Benson Jun 5
You owe it to yourself to challenge buyer love letter misinformation
Opinion
Question misconceptions and challenge the status quo to put this powerful buyer tool to work for your hopeful clients
by Darryl Davis Jun 5
WATCH: The right lender can make buyer love letters obsolete
Opinion
Not crazy about buyer love letters? A great lender can reach out to the listing agent on a buyer's behalf to offer information and reassurance
by Rick Guerrero Jun 5
The agent's guide to crafting a winning unique value proposition
Your unique value proposition is more than just a catchy slogan. It’s a powerful way to differentiate yourself from your competition
by Jeremy Knauff Jun 3