Watchdog: Agents earn too little. Consumers pay too much
Opinion
Stephen Brobeck, senior fellow at the Consumer Policy Center, responds to Cara Ameer's recent critique of the CPC's report on post-settlement changes impacting homebuyers
by Stephen Brobeck Dec 16
real estate brokerage compensation
Opinion
The Echo Fine Properties arbitration offers proof that real estate pros can turn the tide and ensure that they're compensated for their time, Spencer Krull writes
by Spencer Krull Dec 16
Mahala Landin Team
‘Accountability is love,’ team leader Mahala Landin says. Find out how Carolina Collective Realty keeps it at the core of every meeting, training and celebration with coach Verl Workman
by Verl Workman Dec 15
digital transformation
Opinion
Mergers and acquisitions are big business, and technology plays a critical role, writes contributor Lauren Henss. The real game changer? Whether the organization can handle the merger swiftly
by Lauren Henss Dec 15
real estate lead conversion
For better lead conversion rates, stop chasing volume, and start delivering real relevance
by Josh Ries Dec 15
Scott Poe
After several careers, Scott Poe has built a 50-agent brokerage, partnered with Zillow and Realtor.com, launched a mortgage company and architected a system designed to scale
brokerage compensation
From agent commissions to a brokerage compensation dispute, find out how real estate pros are making bank and protecting their pay
by Christy Murdock Dec 15
real estate referrals matter
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents
by Molly McKinley Dec 15
AI prompts for real estate agents
The agents who embrace artificial intelligence, build local authority and deepen their value will dominate the next market cycle, Jimmy Burgess writes
by Jimmy Burgess Dec 14
How Netflix, Disney and OpenAI are redefining control online
From media mergers to AI deals, the latest moves show how power, access and audience ownership are shifting
by Jessi Healey Dec 13
real estate email campaigns
If your database feels cold or your emails aren’t converting, try one or more of these five strategy shifts from Josh Ries. The results might surprise you
by Josh Ries Dec 12
Rate cuts, podcasts, buyer’s agents: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Dec 12
part-time real estate agent
Take a page out of Emily Nguyen’s playbook: Start with service, show up with value, and go all in
by Josh Ries Dec 12
Transforming agent marketing: Task-bound to scalable systems
Troy Palmquist talks with marketing directors about the evolving role of martech and how it can empower agents to build their brand within the brokerage
by Troy Palmquist Dec 11
believe in yourself
To get buyers to believe in you, you must first believe in yourself, your value and the organization you represent, broker-owner Lori Muller writes
by Lori Muller Dec 11
winter market strategies
Finance expert Sofia Nadjibi offers insights to help agents successfully position their clients during the December and January market slowdown
by Sofia Nadjibi Dec 11