A collage of beautifully staged rooms with a cozy feel to signify fall luxury home staging.
Discover 7 expert-approved fall staging tricks to make your listings feel high-end, without spending big, Chris Pollinger writes. Smart, moody and tailored for today’s buyers
by Chris Pollinger Nov 1
Redfin vs. Compass vs. Zillow: Inman's Top 5 stories of the week
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Oct 31
Why the NAR settlement has become a blessing, not a curse
Opinion
By removing the automatic assumption of buyer’s agent fees, we’re putting the focus back where it belongs, Darryl Davis writes, on fiduciary duty, negotiation and service
by Darryl Davis Oct 31
How boutique brokerages can outpace big-box brands with value-added systems and programs
The most effective value-add programs go beyond marketing buzzwords, Rainy Hake Austin writes, to authentic service, tailored expertise and a clear understanding of client needs
by Rainy Hake Austin Oct 30
haunted mansion marketing
Forget cookie-cutter content. Christian and Ashley Harris share a creative Halloween collab that shows how letting your personality shine can attract massive attention
old school marketing strategies
The best agents in 2026 will blend innovation with authenticity, trainer Bernice Ross writes, using new tools to amplify rather than replace the human touch
by Bernice Ross Oct 30
Compass Buyer Demand tool
Troy Palmquist examines Compass’ newly announced tech tool and the debate between open and 'walled garden' ecosystems
by Troy Palmquist Oct 29
Halloween marketing tricks
Every holiday is an opportunity to remind people that you're not just a salesperson, Darryl Davis writes. You're a neighbor and, possibly, the hero they need now
by Darryl Davis Oct 29
AI for real estate disclosures
Making AI part of your transaction process saves you time and money, while helping you focus on the tasks only you can do, new Inman contributor America Foy writes
by America Foy Oct 29
Your words are undermining your value. Here's how to fix the problem
On this episode, former Realtor.com CEO and 50-year veteran Allan Dalton explains why words like ‘past client,’ ‘listing agent’ and ‘comps’ are killing your value and offers smart replacements
caption real estate videos fast using AI
Once you build structure into your process with the help of AI, you can focus on storytelling instead of logistics, Josh Ries writes
by Josh Ries Oct 29
fair housing in Big Sky Country
Opinion
In Montana, where rugged independence meets deep community roots, Realtor Karen Berg-DiGangi is redefining what it means to fight for fair housing
by Karen Berg-DiGangi Oct 28
An image of a creepy girl standing in front of a full moon with bats flying overhead to represent real estate monsters.
Halloween 2025 is filled with terrors. Agents beware, trainer Rachael Hite writes. She warns that any of these creeps could knock at your door in Q4
by Rachael Hite Oct 28
An image of arrows on a chart with a stick figure holding a telescope to symbolize real estate's leadership problem.
This industry doesn’t need more agents, coach Lori Muller writes, it needs more leaders. Here are 5 ways to level-up your leadership for today’s tough market
by Lori Muller Oct 28
Robert Reffkin at Compass retreat
Opinion
In an Inman Exclusive, Robert Reffkin answers frequently asked questions about the Compass acquisition of Anywhere and how it will impact agents
by Robert Reffkin Oct 28
NAR and the real estate industry's irrelevance problem
Opinion
Failure to embrace tech innovation will ensure the real estate industry falls further behind, hastening the entry of disruptive outside forces, Sean Frank writes
by Sean Frank Oct 28