Real Estate Career Tips, How-Tos, & Guides
Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes
Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation
Real's Drew Thompson outlines the new features of ChatGPT's latest update and casts the vision for how it fits into your content plan
The market doesn’t have to determine the trajectory of your real estate business
Opinion
There are no easy solutions to the sluggish real estate market, team leader Carl Medford writes, and he does not believe slashing interest rates will have the desired effect
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how
Whether you're just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche
Find out how Jill Butler's RedKey Realty Leaders scaled smarter by bringing on a boutique commercial brokerage and integrating their agents and their services
Find out how this managing partner and his team got their start and where they see their market moving next
Real estate agents can and should expand their real estate retirement repertoire, Thomas Phelan writes, not only for their personal retirement future but to help their clients
With over 24 years of proven success, find out how Cozzi and her team adapt, strategize and execute, so clients win
Learn how Jennifer Mills Klatt’s Home Discovery Team stays focused and aligned with Melanie Klein's overview of the team's communication process
Instill confidence in your buyer clients when you come to them prepared to answer questions and offer reassurance, coach Darryl Davis writes
Agents need to talk with buyer clients about credit and financing early in the process, Lindsey Harn writes, to avoid disappointment later
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes
Don't fear having this conversation with your frustrated sellers, coach Darryl Davis writes. Putting it off too long costs your clients time, money and momentum