How one listing, paired with AI, can solve the what-to-post problem without adding more work
Explosive professional growth is created by showing up in ways others choose not to
The FHFA ordered the GSEs to drop the AI provider after a dispute over usage restrictions
Once again, the industry gathered in New York City, and AI was all the buzz. Here are just a few of the hottest takes
Competence and transparency are being rewarded in today's real estate market, and the agents who exhibit those traits will flourish in the face of AI, CEO Blake O'Shaughnessy writes
Here are 5 simple ways to improve your systems, market knowledge, skill set and visibility
From a viral locker room moment to a streaming fandom and a campaign forced to adapt mid-Games, recent flashpoints show why credibility now hinges on timing, tone and follow-through
Even small AI outreach campaigns can carry outsized legal exposure
The real estate firms that flourish will be those that treat AI as an extension of sound operational design, The Agency's Zane Burnett writes
The wire fraud prevention firm is adding AI-powered payoff ordering, document workflows and digital payments to consolidate the closing process
Attention is now rented, and authority is infrastructure, Molly McKinley and Lauren Henss write. That means instead of the attention economy, we are now operating in the trust economy
As tech tools change, Roland Kampmeyer writes, the real estate professional must double down on the things that only humans can do with service and sensitivity
Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes
Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations
From chatbot conversions and conversational ads to messaging consolidation and digital afterlife patents, platforms are reshaping who controls the conversation
Inman tech writer Nick Pipitone put Zillow's new Google NotebookLM to the test to answer the questions 'Who's it for?' and 'What does it mean for your business?'
