Meeting the unique needs of buyers and sellers today means knowing just what to say to generate important dialogues. Jimmy Burgess offers scripts that resonate in our current market moment
In a recent appearance at Inman Connect New York, the Compass CEO discussed his company's ongoing industry dominance and came out in favor of Homes.com in the portal wars
Now Streaming! Gain expert advice from industry leaders on navigating common pitfalls faced by new agents, and learn best practices to ensure success in 2024
At Inman Connect New York, the SERHANT. founder and CEO issued a challenge to the real estate industry to innovate rather than react
It's essential to understand a client's tastes, historical context and regional influences, writes broker Michelle Coffing, to match them with the right home in a style that suits them
Find out why CEO Ryan Schneider sees the decision to settle as offering a 'competitive advantage' for his company's agents and brokers
Julia Lashay Israel writes that multicultural trade organizations are stepping in to promote professional development and homeownership for marginalized groups
Opinion
Cultivating efforts that improve Black homeownership rates, broker-owner Jemila Winsey writes, requires Black real estate professionals to take on leadership positions
When you're watching your pennies, those repeating subscriptions and memberships can add up. Here are the ones you deem must-haves
As the real estate landscape changes thanks to commission-related lawsuits, Carl Medford writes, pressure is being levied on buyer agents to demonstrate their value to potential clients
Frustrated with a lack of leads or a lack of conversions? Troy Palmquist offers insights and tools to help you give your CRM a checkup
ERA's Alex Vidal offers words of wisdom and advice for real estate agents launching their careers amid the uncertainty of the 2024 market
Each sale is less about the physical property and more about selling a vision, Adria Lawrence writes. Paint a picture where work-life balance, leisure and personal growth coexist
It's frustrating to see how misunderstood and divisive DEI efforts are, broker Janel Randall writes, while real estate professionals work every day to debunk myths around Black homeownership
Knowing who you're talking to in your marketing gives you a greater ability to craft and target your messaging. Digital marketing expert Marci James shares strategies for crafting a client avatar
US commercial real estate could show the way forward for residential buyer commissions. Redfin's Joe Rath, Collabra's Russ Cofano, CRMLS' Ed Zorn join James Dwiggins to discuss