What if IDX was a mistake?
That’s one of the biggest questions raised in this episode of Real Estate Insiders Unfiltered with Hoby Hanna, CEO of Howard Hanna Real Estate.
As debates around private listings, MLS consolidation, data ownership and portal influence continue to intensify, Hanna offers a perspective that challenges many of the assumptions the industry has operated under for the last 25 years.
At the center of the conversation is a simple but controversial question: Who should control listing data?
Hanna argues that brokers have gradually lost control of one of their most valuable assets and explores whether technologies like OcuSell, broker-controlled distribution platforms and evolving MLS structures could shift that balance back.
Along the way, James Dwiggins and Keith Robinson push back, exploring what these changes could mean for consumers, agent choice, transparency and competition.
Highlights
The discussion also covers:
- The history and evolution of Howard Hanna
- Zillow, portals, and data monetization
- MRED’s national MLS ambitions
- Why IDX may no longer serve its original purpose
- Raising professionalism standards in real estate
Whether you’re an agent, broker, MLS executive, or industry leader, this episode tackles some of the most important questions facing residential real estate today.
And by the end, you may find yourself asking the same thing: Should IDX still exist?
Real Estate Insiders Unfiltered is now exclusively on Inman. Tune in for agent- and team-focused content on Mondays and leadership interviews on Wednesdays each week. Listen on Apple or Spotify.
James Dwiggins is the president of NextHome, Inc. and co-host of Real Estate Insiders Unfiltered.
Keith Robinson is the president of strategy at NextHome, Inc. and co-host of Real Estate Insiders Unfiltered.
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