Opinion
BlackBerry's brokerage lesson: How to pivot as the game changes
Stop focusing on the past, and shift toward what's next
May 22
The retention strategy most brokers overlook — and it doesn't cost what you think
Learn more about culture, retention and brokerage building
May 21
Opinion
Zillow, MRED and a midnight deadline in Chicago
Either the courts or the most powerful players in residential real estate will decide the listing rules
May 19
Managing vs. leading people: The distinction defines your brokerage
Mindset differentiates leadership style and effectiveness
May 18
Opinion
The Clear Cooperation Policy is dead. What comes next?
How will we navigate this new terrain?
May 15
Curb appeal isn’t just for listings — it starts with YOU
Update and upgrade your own branding elements
May 14
The follow-up mistake most agents make (and what AI won't tell you)
Lead with consistency and authenticity to make your follow-up more effective
May 13
Opinion
Don’t let corporate decisions turn into hostility toward agents
While we may hold different views on policy, we're all working toward the same goals
May 12
How to conduct an honest mid-year audit of your real estate business
Begin preparing now for this summer's mid-year business audit
May 12
Opinion
What to do when fair housing turns into fear housing
How does a recent open letter from HUD impact the way you market your listings?
May 7
How 'The Turner Test' can help you navigate real estate's new normal
Are you willing to push back against industry consensus and the doubts of others?
May 7
Opinion
2 brokerages now have half a million agents. Here's what that means for the rest of us
3 audiences. 3 battle plans. 1 thread that ties them together
May 7
Opinion
MRED goes national: How agents can protect local MLS systems
We fed Zillow until it became too powerful to ignore. Don't do the same thing with MRED
May 5
Opinion
MRED goes national: The quiet dismantling of our MLS system
This is the beginning of the end of the guardrails provided by local MLSs
May 4
Farming done right: Low-cost ways to dominate your neighborhood
Show up more, care more, and stay consistent when others give up
Apr 29
Opinion
What to say when your seller asks about private listings
Here is how to address talking points from the pro-private-listing camp
Apr 28
How to become a real estate agent
Here's the information you need to get started and launch your business
Apr 27
How the right lender can help you build your real estate business
Your preferred lender should be a strategic extension of your business
Apr 24
From 1st call to closing: How to create a 5-star client journey 
At every touchpoint, ask yourself: Does this feel like a 5-star experience?
Apr 22
How to write an MLS listing description with integrity
When you're marketing a listing, honesty matters
Apr 21