Opinion
As the industry consolidates, it's time to build your own flywheel
Refuse to be out-marketed by platforms with billion-dollar budgets
May 5
Opinion
Consolidation is about speed, not size, as the fast eat the slow
What Rocket, Redfin, Real and REMAX are actually building
May 5
Is real estate actually a service business? The answer might be costing you listings
Consumers are attracted by great products but retained by great service. Zac Kennedy breaks down how to 'click' from ruthless product marketer to empathetic service provider
Feb 11
I built my real estate business on a bar napkin (and you can, too)
The secret to scaling isn't more software. It’s a return to the physics of business
Jan 28
Stop trying to 'scale': Why revenue 'stacking' is the strategy you need
Stop obsessing about scaling your business. Embrace the ‘stacking’ method
Jan 23
Real estate's 'Moneyball' moment: 5 reasons new agents have the edge in 2026
Broker Zac Kennedy shares why 2026 is the year new real estate agents are poised to win big by trading flash for fundamentals
Jan 14
Why your YouTube channel flopped (and 5 ways to revive it in 2026)
Transform your YouTube presence into a high-yield business asset by pivoting to search-based content and mastering 'TV-first' viewing habits, new Inman contributor Zac Kennedy writes
Jan 13