Lofty launches AI tool to turn CRM contacts into seller leads
Proptech firm wants agents to stop chasing leads and start activating them
by Nick Pipitone Apr 3
Coming soons, vanishing MLSs, commissions stickiness: Top 5
Here are the most essential stories of the week, according to Inman readers
by Dani Vanderboegh Apr 3
Scissors cutting a ribbon, symbolizing NAR's elimination of eight governance committees.
The changes include adding a new Expertise Profile requirement for 2027 committee applicants
by Jessi Healey Apr 3
NAR thought home sales would spike this year. Not anymore, thanks to volatile mortgage rates
NAR will revise its bullish 14% sales jump as a result of market reaction to Trump's war in Iran
by Taylor Anderson Apr 3
coming soon listings
Opinion
An honest assessment of the policy is essential for building trust with consumers
by Darryl Davis Apr 3
pre-listing prep
Opinion
Instead of focusing on where listings appear, focus on the things that matter most to outcomes
by Deb Siefkin Apr 2
real estate team building
Advice and red-flag warnings as you go beyond the solo-agent model
by Rebecca Francis Apr 2
referral brokerage model
Never leave a commission on the table with this strategy
by Kam Kang Apr 2
Mortgage firm Lower debuts 'limited-access' referral program
Movoto Advantage is a program that connects vetted agents with buyers and sellers
by Marian McPherson Apr 2
There’s a new listings category. I’m calling it the company FSBO
Opinion
A company FSBO, dressed up in the language of seller choice, is still a restricted buyer pool
by Darryl Davis Apr 2
Women in real estate get candid about the challenges of leadership
Hera Society members share unique hurdles to professional growth and their stories of resilience
by Lee Ann Roughton Apr 1
Forget the market reset: New England real estate holds steady
Agents who stay engaged and deeply connected to their local market continue to outperform
by Joanne Goguen Apr 1
Stop chasing leads! How one agent built a $150M business on YouTube
Sarah Meslowski focuses on 1 long-form video per week for the past 5 years
by Rick Guerrero Apr 1
Restore the MLS: A return to cooperation, not control
Opinion
All-or-nothing mandates push the industry away from the MLS. Here’s how MLSs must evolve
MAPPED: Nearly half of America's MLSs have vanished since 2015. Here's what's left
Amid ongoing consolidation and calls for change, Inman mapped out the remaining 484 MLSs
by Taylor Anderson Apr 1
Where did the demise of the MLS begin? It started with CCP
Opinion
The Clear Cooperation Policy tried to solve a real problem, and it created a larger one
by Darryl Davis Apr 1