Difference between Realtor and real estate agent
Opinion
It’s essential for consumers (and agents) to know who’s representing their interests
by Doreen Spagnuolo Jul 9
How to help your buyers avoid costly mortgage mistakes
When buyers plan and have the right people on their side, mortgage expert Phil Crescenzo Jr. writes, they can stay in control, and the rest becomes a lot less stressful
Using systems to scale: Run your business, don't let it run you
Systems aren’t just a tool for growth, Jen Dillard writes. They’re a foundation for sustainability in your real estate business
by Jen Dillard Jul 9
House hacking: A creative solution for your exhausted buyers
House hacking is a mindset shift that turns today’s real estate market challenges into strategic advantages, broker Julie Busby writes
by Julie Busby Jul 9
'Small acts of kindness' abound in Texas Hill Country flood aftermath
A flash flood devastated Texas's Hill Country over the 4th of July weekend, killing more than 100 residents. Real estate professionals have stepped in to help
by Marian McPherson Jul 9
Portal wars field a new fighter — backed by the country's largest news publisher
Mysterious newcomer plans to generate buyer and seller leads quickly after teaming up with Gannett Company to display listings across its news sites
by Taylor Anderson Jul 8
Luxury market 'as strong as ever' despite broader slowness
It has been a challenging year for many real estate agents contending with a volatile economy, but the luxury market has remained resilient in the face of uncertainty
Expert energy: How to become the go-to agent in any market
The real estate agents who rise to the top, coach Darryl Davis writes, are the ones who commit to daily growth, connection and service
by Darryl Davis Jul 8
A woman running to illustrate speed-to-qualify.
You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper
by Josh Ries Jul 8
EXp CEO: You can’t champion consumers and gatekeep listings
Opinion
In an Inman Exclusive, Leo Pareja, CEO of eXp Realty, writes that exposure sells homes, while shielding listings hurts sellers, limits buyers and undermines trust
by Leo Pareja Jul 7
Supercharge your summer marketing: The Download
After a topsy-turvy spring, some markets are seeing more inventory this summer. Here's how to lead gen for buyers and listings to take advantage of the opportunity
by Christy Murdock Jul 7
Agents lower hopes after summer's tepid start: Client Pipeline Tracker
Intel observed a notable rise in late June in the share of agents who said their buyer client pools were "substantially" slimmer than at the same point last year
by Daniel Houston Jul 7
Easy-peasy tech automations (with no learning curve required)
Text replacements and keyboard shortcuts are the OGs of automation, broker-owner Amy Stockberger writes. They’ve saved her business hundreds of hours and thousands of decisions
by Amy Stockberger Jul 7
Why my new URL will end in .realtor or .realestate
As Troy Palmquist refreshes his consumer-facing real estate brand online, he takes you along on the journey, including the nuts and bolts decisions related to content marketing
by Troy Palmquist Jul 7
Are you about to become a real estate dinosaur?
Technology doesn't take the place of relationship-building, Bernice Ross writes. The agent who masters both is ready to move forward with confidence in today's market
by Bernice Ross Jul 7
6 creative strategies to refresh your marketing now 
Refreshing your marketing doesn’t require a total overhaul, Bernice Ross writes, only a few smart, creative shifts that will keep you top of mind with clients and prospects
by Bernice Ross Jul 7