Listings, leads and Zillow's climate data reversal: The Download
Catch up with the latest on everything listings, from Zillow's climate data switch to pricing and marketing your next listing
by Christy Murdock Dec 7
Pantone courts controversy with its 2026 color of the year
Political statement? Recession indicator? Just plain boring? Pantone's Color of the Year has stirred up lots of opinions online
by Christy Murdock Dec 5
Opinion
Bess Freedman: The big bamboozle of private listing networks
The Brown Harris Stevens CEO talks about the real-world impacts of private listing networks on agents, clients and the price discovery process
by Bess Freedman Dec 5
Finding Financial Freedom: Buy possibility when you buy property
Coach Melanie Klein profiles financial expert and real estate investor Austin Lampson, who exemplifies why real estate is still one of the world's most reliable paths to wealth
by Melanie Klein Dec 4
Real estate marketing lessons I learned from a greasy mechanic
The real estate industry has an addiction to hot leads, Josh Ries writes. Learn from the marketing strategy of a successful auto mechanic to shift your attention
by Josh Ries Dec 4
Lesson Learned: Play the long game as you build your brokerage
Find out how this New York City broker got his start, and learn about the core leadership principles that guide his success
by Christy Murdock Dec 4
6 housing market predictions for 2026, according to an economist
From mortgage rates to homeownership rates and more, Windermere’s Principal Economist Jeff Tucker provides insights tailor-made for 2026
by Jeff Tucker Dec 4
Do AI cost estimates hurt more than they help?
No algorithm can replace the discipline, expertise and trust that real estate agents bring to home pricing estimates, Lindsey Harn writes
by Lindsey Harn Dec 3
Real (Estate) Talk: Can a 50-year mortgage offer any benefits?
Author and broker Dr. Lee Davenport explores the pros and cons of the 50-year mortgage for consumers and advises caution
by Lee Davenport Dec 3
How to spot the latest wave of text scams targeting real estate pros
Find out how to spot the language that indicates a real estate agent scam, so you can stay safe and protect your pocketbook
by Christy Murdock Dec 3
Yes, you do buy real estate leads! You just don't realize it yet
Don't ignore the potential of paid leads, Josh Ries writes, especially if you're spending your time and energy generating leads on your own
by Josh Ries Dec 3
Opinion
Buyer's agents charge too much? An agent's response to the CPC
The Consumer Policy Center still thinks commissions are too high. Cara Ameer writes that buyers and their agents should be allowed to determine the value of competent representation
by Cara Ameer Dec 3
The AI efficiency revolution: Your 2026 competitive edge starts here
Troy Palmquist writes that the agents who win next year won’t be the ones working hardest; they’ll be the ones working smartest with game-changing AI tools
by Troy Palmquist Dec 2
6 professionals every brokerage needs on its bench in 2026
The right brokerage leadership team will make or break next year, Julia Lashay Israel writes. Get the right partners in place early, and your goals become a launchpad
by Julia Lashay Israel Dec 2
Dual licensing is on the rise. Is it the right move for your business?
Holding real estate licenses in more than one state or market is trending in response to how clients’ lives have evolved since the pandemic, but it’s not for everyone, Kevelyn Guzman writes
by Kevelyn Guzman Dec 2
Future-proof your digital footprint for 2026 (and beyond)
Troy Palmquist talks to luxury real estate pros about why owning your platform, understanding SEO and using AI wisely is the new baseline for elite agents
by Troy Palmquist Dec 2