Regardless of how you feel about it, in this day and age, social media is a powerful tool. Here's how to put it to work for your real estate business
Opinion
Robust seller's markets don't last forever. Now is the time to start tracking DOM, months of inventory and pricing trends so that you can have the tough conversations required when the market downturn occurs
Non-fungible tokens are all the rage in the financial industry right now, and are making their way into real estate in new and surprising ways. Trendsetters shared a few ideas with Inman
Last week, we asked readers about the smart money moves they wish they'd made when first starting out in real estate. From LLCs to market miscalculations, here's what you wish you had known
Manners have changed in recent years, accelerated by COVID and pandemic shutdowns. We asked you: What are the rules of behavior that have gone by the wayside, and what are the new rules that may not have been formalized yet?
Creating an incredible experience for your agents takes thought and creativity. It starts with making them feel valued, connected and heard
First-time buyers need more hand-holding. Here are the questions you should ask and the ones you should answer
The brokers from this year's winning Realogy teams, Dr. Susan Jenkins of Better Homes and Gardens Real Estate Native American Group and Nick Pasquini of Century 21 Redwood Realty, spoke with Inman about some of their secrets to success with converting referral leads
Convenience and COVID reintroduced customizable barcode technology. Here's how to make the most of scannable QR codes
Opinion
A 2021 survey showed that 1 in 3 real estate transactions were targeted by cyber criminals. Real estate agents can no longer afford to ignore the threat or meet it with a one-line warning at the bottom of their email signature
Opinion
More and more Russian hackers are looking to unleash cyberattacks across the world. Keep yourself and your clients safe
Opinion
Agents who had a blockbuster year in real estate need to ensure that there's a financial plan in place. Here are some key tax planning strategies to consider
Opinion
Crimes of the heart and crimes of the wallet often go hand in hand. Here’s what you can learn from the recent spate of scam-based documentaries
Opinion
Communicating in a way that's natural, easy and from-the-heart, rather than from a cut-and-dried script, allows you to make a personal connection with the client
Opinion
Your SOI consists of a group of people who already know you well. Developing a plan to grow this group over time will become a huge source of repeat and referral business
Opinion
In a hot seller's market, how should agents help their clients with pricing, bidding strategies and closing successfully? Here's how to set appropriate buyer expectations from the start