Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective
Leaders across the real estate landscape are sharing their perspectives on the CCP — and what its possible end would mean for consumers and the housing market
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
Jimmy Burgess talks with team leader and managing partner Andrew Undem about his step-by-step, super-effective listing presentation and marketing proposal
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Soaring property tax and homeowners' insurance costs have made homeownership less affordable than any time since the 1980s, Bernice Ross writes
Keeping sellers in the loop isn’t just about providing updates, coach Darryl Davis writes. It’s about reinforcing confidence and, more importantly, earning their trust
Find out how this 4-broker leadership team combines their decades of experience with a philosophy that prioritizes personalized support and exceptional service
Opinion
We need a fully transparent system that favors the consumer, not the broker, team leader Carl Medford writes, so that buyers and sellers can feel confident when transacting real estate
Mobile phones carry privacy and security risks due to their constant connectivity and vast amount of personal data. Safety expert Robert Siciliano shares strategies to protect yourself
Regular property inspections, transparent policies, and a willingness to address concerns create a foundation of trust between landlords and renters, Ryan Barone writes
Find out how Polsky and his team leverage his years of experience in luxury real estate and development to create optimal outcomes for team members and clients alike
Bernice Ross interviews Verl Workman, who provides insights from his new book to help agents and teams create leverage and generate 'raving referrals'
When you lead with value, Nick Schlekeway writes, sales become more about service, allowing you to build trust and long-lasting relationships
We asked: Can a solo agent still start out with nothing and build an empire? Readers gave us a resounding 'YES!'
Thoughtfully designed common spaces in multifamily communities, Michael Zaransky writes, strengthen resident engagement, deepen the sense of belonging and enhance retention