Keller Williams Head of Industry and Learning Jason Abrams talks about the balance between technology and touch amid the rise of artificial intelligence.
As artificial intelligence remakes plans and processes, Carl Medford writes, it's important to be transparent about how you use it to serve real estate clients
Revive’s model focuses on assisting listing agents and their clients with pre-sale renovations meant to increase market visibility and generate a return upon sale
Real estate professionals who understand this AI shift and adapt their authority-building strategies accordingly will compound their visibility over time, Molly McKinley writes
Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today
OpenAI’s Sora is redefining short-form video, forcing creators, brands and audiences to navigate a new era where synthetic content looks indistinguishable from reality
Broker Holly Brink writes that learning how to show up when potential clients search for homes with ChatGPT is essential for building a future-forward business
Artificial intelligence can revolutionize how you track expenses and forecast tax bills, but the strategic decisions that build wealth, Amanda Neely writes, still need human expertise
Stop chasing views, and start building momentum for your real estate brand online. Lead gen expert Josh Ries shares a 30-day plan of action
Zillow Pro combines Follow Up Boss, My Agent and Agent Profiles, and enhances them with exclusive data and capabilities. The Pro suite will be available nationwide by mid-2026
Some industry watchers claim the portal is violating IDX licensing rules with the deal, while Zillow maintains it did its due diligence and is not handing over MLS data to OpenAI
Summer Goralik explores the bittersweet symphony of robot umpires in baseball and AI in real estate — and why perfection still needs a human rhythm
From affiliate income to co-sourcing campaigns, Jessi Healey writes, here’s how to meet consumers where they click. Plus, tap into this year’s holiday trends to boost your 2026 business
AI for real estate agents doesn't have to be complicated. Jimmy Burgess shares strategies to simplify and speed up adoption
Despite using AI more in their market research, most Americans still see the real estate agent as the best resource when it comes to buying and selling, a new study by Realtor.com says
Harness the power of artificial intelligence. Drew Thompson shares ideas for getting to know AI and allowing it to get to know you