The proptech startup media guide: Where to focus your marketing 1st
Marci James' Proptech Marketing Guide series kicks off with a starter for leveraging owned media channels and promoting your business
by Marci James Mar 17
Women, Wealth and Real Estate: Anna Uliassi on crafting a legacy
Coach Melanie Klein shares how buying a small condo on a budget set this real estate professional up for long-term investor success and financial independence
by Melanie Klein Mar 17
The Law of 3: A powerful marketing and branding tool for real estate
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective
by Bernice Ross Mar 15
The industry's biggest names are weighing in on CCP: The Download
Leaders across the real estate landscape are sharing their perspectives on the CCP — and what its possible end would mean for consumers and the housing market
by Christy Murdock Mar 15
Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
by Jessi Healey Mar 14
Close more listings: Use this customized marketing proposal
Jimmy Burgess talks with team leader and managing partner Andrew Undem about his step-by-step, super-effective listing presentation and marketing proposal
by Jimmy Burgess Mar 14
A big week in M&A and the fate of Clear Cooperation: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 14
The homeowner affordability crisis is about to explode due to 'TI'
Soaring property tax and homeowners' insurance costs have made homeownership less affordable than any time since the 1980s, Bernice Ross writes
by Bernice Ross Mar 14
How to keep your sellers in the loop when their house isn’t moving
Keeping sellers in the loop isn’t just about providing updates, coach Darryl Davis writes. It’s about reinforcing confidence and, more importantly, earning their trust
by Darryl Davis Mar 14
Invelo, the platform for marketing-savvy investors: Tech Review
Invelo is for the strategic, tech-forward property buyer who doesn’t wait to be told about opportunities
by Craig C. Rowe Mar 14
Portuguese real estate agent inks $100M in sales. The twist? It's a bot
A Christie's International Real Estate franchise in Portugal, Porta da Frente Christie's, has built an AI-fueled bot it's billing as the world's first AI real estate agent. What could possibly go wrong?
by Richelle Hammiel Mar 13
Compass negotiating to buy Berkshire Hathaway HomeServices
The deal is reportedly nearing the finish line, though the companies have not agreed on final terms
Social media 2025: The new rules of engagement
Tune in to Inman Access to learn more about developing authentic engagement on social media and recovering from past missteps
by Inman Mar 13
Kamini Lane: It couldn't 'be a worse time' to repeal Clear Cooperation
The Coldwell Banker Realty CEO wrote a 'Newsweek' op-ed about protecting Clear Cooperation, saying repeal would allow brokers to 'actively hide' listings amid a long-lasting housing shortage
by Marian McPherson Mar 13
Brokerages that oppose CCP don't want transparency: Medford
Opinion
We need a fully transparent system that favors the consumer, not the broker, team leader Carl Medford writes, so that buyers and sellers can feel confident when transacting real estate
by Carl Medford Mar 13
Your phone knows you better than your bestie (and it's selling you out)
Mobile phones carry privacy and security risks due to their constant connectivity and vast amount of personal data. Safety expert Robert Siciliano shares strategies to protect yourself
by Robert Siciliano Mar 13