Zillow VP of Product Cameron Swiggett told Inman AI innovation and investment has snowballed, and argued the tech doesn't dim human innovation — it highlights it
After years of hype and pilot programs, 2025 may have marked a tipping point for artificial intelligence in real estate marketing — but it depends on who you ask
Clarity, restraint and trust are the most valuable currencies online as audiences take control, Jessi Healey writes. Here's what viral belief, breaking news and AI discovery reveal about credibility
Rick Guerrero talks with AI strategist Carrie Soave, who shares a step-by-step social media plan that allows you to batch content and roll it out on your schedule
Opinion
You asked. They answered. In this no-holds-barred episode of Real Estate Insiders Unfiltered, James Dwiggins and Keith Robinson take on your questions — and they don’t hold back
Success doesn't come from automation, CEO and coach Lori Muller writes. It's earned through every action, every relationship and every moment of authenticity
Top 5 lender and loan servicer says it's already using HomeVision's AI tech to evaluate collateral and will expand its capabilities to create an automated end-to-end underwriting platform
ERA Brand President Alex Vidal talks negotiations, relationships and how leaders can ensure their agents maintain a high emotional IQ amid the rise of artificial intelligence
Christie's International Real Estate President Gavin Swartzman outlines 3 guiding principles that help brokers harness the power of AI to grow their value proposition and their business
From tighter budgets to deeper AI integration, 2026 is shaping up to be a year of higher stakes for social and digital marketing
As the industry transitioned into a new era, big-player power moves, shifting rates, reform at NAR, technology advancements and more made 2025 another consequential year for real estate
Prices, mortgages, inventory and more. While we wrote about a lot this year, from social media to murder mysteries, these are the 10 words that came up again and again
An acronym for Autonomous Real Estate Intelligence Assistant, Areia assumes the look of a blond woman as it helps buyers peruse the market and sellers understand pricing strategy
Opinion
Mergers and acquisitions are big business, and technology plays a critical role, writes contributor Lauren Henss. The real game changer? Whether the organization can handle the merger swiftly
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents
The agents who embrace artificial intelligence, build local authority and deepen their value will dominate the next market cycle, Jimmy Burgess writes
