Marketing & Branding Month
Here are the platforms, software, strategies and other impact-making marketing tools you can’t live without in 2025
New agents who want to start a real estate business and build momentum fast, Darryl Davis writes, can learn from more experienced agents
Want to do more, communicate better and stay organized? Slack can do it all. Here's how to maximize its effectiveness for your business
From using ChatGPT to enhance your writing to avoiding simple errors, this guide is designed to help you target your most common mistakes and make your writing more effective
Think you know it all? Jimmy Burgess shares the insights you can glean from working with younger Gen-Z and millennial real estate agents
Broker and Inman contributor Angela Yungk offers advice on connecting with clients and building lasting real estate relationships
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real's Jimmy Burgess
Coach Darryl Davis offers insight into how a small mistake or moment of carelessness can undermine not only your professional reputation but the industry as a whole
Jamie Miller shares verbal and non-verbal communication techniques with trainer Bernice Ross that are designed to inform, inspire and create connections with clients
Refresh and rejuvenate your real estate brand just in time for spring with a branding health check-up from coach Darryl Davis
Branding expert Stacey Ross Cohen offers tips for building a personal brand that gets your message across and positions you to dominate your market
Focusing on listings is the best way to flourish in the new year. Jimmy Burgess offers strategies to make it achievable
Every challenge is an opportunity in disguise, Darryl Davis writes, pushing you to grow, adapt and, ultimately, succeed in real estate
When potential listing clients are talking to you and your competitors, this closing strategy from trainer Bernice Ross can help you win the day
The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now
Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come
Less talk, and more listening. Inman contributing writer Rachael Hite shares the real reason your transactions turn topsy turvy — and why it has everything to do with what's lost in translation