Stop chasing views, and start building momentum for your real estate brand online. Lead gen expert Josh Ries shares a 30-day plan of action
If views are down but intent is up, Josh Ries writes, focus on clarity, education and problem-solving for people who are already leaning toward a transaction
Stop limiting your learning to real estate, Josh Ries writes. Look at what other industries are doing, adapt it, and recognize that we’re entrepreneurs
Before you spend money, do the math, Josh Ries writes, and explore organic content, referrals and sphere engagement for low- or no-cost lead generation
Cure phone-phobia by combining accountability, goal-based training, warm-up strategies, value-first outreach and real conversion metrics, Josh Ries writes
Opinion
If you're dependent on Zillow for lead gen, it's time to build resilient funnels, own your data, and beef up your referral and content engines, Josh Ries writes
Instead of trying to do everything yourself, Josh Ries writes, leverage the power of AI to help you repurpose and rethink your content marketing
Instead of using the resources of a big-box content producer, Josh Ries writes, create, own, and control your own content and keep your leads
Profitable lead generation for real estate agents is about understanding timelines, systems, communication and conversion, Josh Ries writes
Open houses offer more than an opportunity to market a single listing, Josh Ries writes. They allow you to connect, both in person and online, long after they end
Move your value proposition away from the transactional and into the protective, taking care of your clients in a way that technology can't, Josh Ries writes
Lead-gen expert Josh Ries tells you how to transform ideas from Zillow and Realtor.com into local insights that make your content marketing stand out for all the right reasons
After a painful conversation with potential sellers, learn how broker Josh Ries renewed his commitment to personal communication
Take a page from the streaming platform's Wrapped feature, Josh Ries writes. Instead of sending the typical CMA about what could happen, show your value with Neighborhood Sales Reviews
When you start tracking these 3 lead-generation metrics, Josh Ries writes, you set yourself up for top performance in any market cycle
Broker and lead-gen consultant Josh Ries outlines the 5×3×90 Program, a $0 way to restart a quiet real estate pipeline
Create a leaner, more efficient real estate business without cutting into your lead generation
Whether you lead a team, brokerage or mentor new agents, it's time to ask whether real estate training prepares them for long-term success, Josh Ries writes
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes
You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper
